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Episode 6 of Square's Podcast: Talking Squarely About Marketing Safely

Hi Seller Community!

 

Hope everyone is having a great start of your week. I wanted to share with you the 6th episode of Talking Squarely: Talking Squarely About Marketing Safely. In this episode, we talk to three business owners and cover how they are adapting their business strategies to share their safety expectations to staff and customers. 

 

As new health data and guidelines are released, reopening plans across the United States are ever-changing. And, for business owners looking to encourage customers to return to brick-and-mortar locations, prioritizing the health and safety of their employees and community is both a tactical and marketing challenge. We sit down with three business owners to discuss how theyโ€™re ensuring their community is not only informed about the types of precautions theyโ€™re implementing, but also ultimately feels comfortable revisiting their stores. Featuring Omar Kinnebrew, owner of Bespokuture in Atlanta, GA; Nicholas Pidek, owner of Foster Coffee Co. in Owosso, MI; and Dr. Jonathan Kaplan, owner of Pacific Heights Plastic Surgery in San Francisco, CA.

 

Click here to listen now

 

After you listen to the episode, use the reply button below to let us know what you think or answer one of our discussion questions:

  • How has pivoting your marketing strategies impacted the way you do your business? What have you done differently?
  • What goals are you trying to achieve that are unique to this time? 
  • What channels do you use to communicate with your customers, and how do you use these platforms?

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๏œ๏ธ Helen
Seller Community Manager

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