Hey Seller Community 👋
Today's question is...
As a business owner, what is currently keeping you up at night?
Seller Community Manager, Square
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The biggest thing that keeps me "up at night" as a small business owner, is honestly probably the fact that I always feel like I should be doing something. I can put in xx amount of hours a week, then come home and put in xx more amount of hours, but I always seem to feel guilty when/if I ever take a day off (that's not a weekend). Haunts me like I should always be doing something, since there is always something to do whether its physical work, or simply organizing things better. It can be a vicious cycle.
Dan, I feel the same way. It's hard balancing life... It feels like no matter what I do, all the hard work I put into your business feels like it's not being appreciate enough almost, which is my reason for questioning the same. I feel guilty too but I've recently learned that I need to set boundaries and make time for myself & my family because that is what is most important. If you feel like you should be doing something else, then that probably means you should be! Don't question it.
Exactly @Explorganics . Generally that happens mostly on the weeks that I don't have my boy. As I've found on the weeks I do have them, work will always be there, and more so push it the following week, or later at night. But here is to finding balance. 🍻
Been there done that, What you need is a hobby, Something that brings you joy and most important alone time. As a business owner since the age of 13 you are always worried about others needs, wants and desires, yet without taking care of your own you can not do that for others. I do my garden, 25 bonsai trees, 90 orchid, coy pond and bird seed gardens. MY ALONE TIME!
Oh totally feel the same way.
I actually really really love the "grind" of my biz but I do have trouble disconnecting at times and being fully present- especially with my family.
With that said- I think it is a good thing to be aware of it- because once you are aware, you can address
I feel the same way. I have a ton of family weddings coming up and it is anxiety central for me to close so many weekends in a row--even though weekends don't usually bring in much business for me.
I totally understand this. We feel guilty if we sit around. But you know, that's the reason we are successful- we dont wait for things to get done, we do it!!
For me it's hard to shut down because I'm always looking for new items to bring into the boutique. I'm usually up to the wee hours admiring all the new styles for the current season and beyond.....
Global supply chain issues. Our vendors' factories are still shut down and products that are making it to shipping channels get hung up along the line, so we're low on products to sell. Yet, demand is still high and only going to get higher while supplies dwindle because the holiday season is approaching and our vendors are saying delays could be as late as February.
I have recently been affected by a shortage in my field as well. It causes a huge blow not exactly knowing when material would come in, thus not being able to book appointments. Hopefully things turn around sooner for you than February
All of the above really! Sometimes, I step back and wonder how I have managed to get this far and how I keep it going on a daily basis. But then I'm reminded (sometimes by myself, sometimes by my husband when I'm having a melt down) that this is what I do... its what I went to school for and what I did for 14 year in the "real world". There will always be stressors in every job or industry, and obviously more, when it all is on our shoulders to keep the doors open and our employees paid. It helps me to get back to the basics of reminding myself that 1. I can't do it all 2. that's why I hired the people I hired to help me 3. by remembering to plan, delegate, and follow up. 4. and at the end of the day if I didn't manage to do it all, it will still be there tomorrow!
I always worry about how to reach more customers. I'm a welder so it's not like I have a thousand customers. I probably only have about a hundred customers a year max. So I always wonder how I can reach more people and get more work.
Are your current customers repeat customers? If so, what about offering a referral discount or offer? World of mouth really is the best advertising or me.
I have a few repeat customers but the only jobs that really make any profit are one-time big jobs. And those don't come every day. This isn't the type of industry where the same person needs something done often. It's basically an emergency service so if something breaks, they call. My customers aren't really individuals, they're other companies. So I need to find a way to reach other companies. I've mailed things out before but the return wasn't much.
@DysonMechanical maybe you have done this or not, but have you tried asking the companies that you've built a relationship with and are servicing if they have other companies that they can introduce you to? Normally once you have a relationship with one small business, that will lead you to other relationships with other businesses. Just a thought...
I'm listening to Crushing It by Gary V. on Audible- in it, there are many real-time anecdotes of business owners from all sectors describing how they reach their customers on social. I recently listened to a man that owns a chain of quick car oil change businesses. Nothing so sexy that makes you think Instagram will love this.. well- he made tons fo content and its really done a lot to grow his personal biz and his brand. I don't know a ton about welding and I bet that is the case for many people. I don't even know why I'd need a welder- so it my mind that's the perfect fit for social (love idea of TikTok for you)... teach us all about welding.
Improving my online shop sales. My business is such that I do really well at shows under the canopy, but no where near the same for my online shop. Only customers from prior shows have made online orders. I've even once had a show customer purchase more online while still at the show. I'm assuming this was a gift for friends or family. I use my online shop & instagram to get the word out, and think I just have to keep at it.