Hi Mzpkisses,
This is always a popular question and there's no magic solution. What works well for one business may not apply to another as it depends on your product or service. In addition to your web site, also consider the social media sites such as, Facebook, Twitter, Instagram, Flicker, Pinterest, YouTube, Vimeo, Google Maps, Google Places for Business and even Yelp - the more you get your name out there the better. Just having a site does not mean customers but, the more ways someone can find you will make a difference. Creating a video about your business or blogging can be helpful. Advertising in your local paper may promote sales and cross selling via other sites like Etsy may be useful - try posting one or two items. And spread the word via friends and family as word of mouth is very effective and free.
