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Hi @Kindoria
I think the gifts for categories have people have been fairly popular. Like "gifts for cooks" or "gifts for nature lovers". Could you give people ideas on who might like your gift baskets based on their likes and interests? Can you tell us a bit more about what your gift baskets include? That might give us some ideas as well 🙂
The Violet Fox Bookshop
https://thevioletfoxbookshop.square.site
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inspirational baskets that inspire, woman inspiring women
Knowing that your target audience is women, maybe you can research where the women in your area are? And by that I mean, is there a big book club? A church group? A local Facebook group for stay at home mom's? Getting involved in those groups might be a good way to get to know your audience. I would also suggest Instagram as a good social media platform. Using hashtags and following women that you find inspirational would be a good start! I would also think about what's in each basket. For example, if there's chocolate in that basket, find out when National Chocolate Day is and celebrate that and use it to promote your product.
The Violet Fox Bookshop
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